NATHAN GLADDEN
Graphic Designer
New Now YCN - Camden
Town Brewery
Camden Town Brewery wanted to see original illustrations that tie into the theme of ‘Fresh’, fitting to their brand, and that their customers will want to proudly display on their walls. Thinking of fresh ideas, and fresh perspectives. and give them something they haven’t seen before!
These simply need to be submitted as stand-alone images suitable to be shown A3 portrait. Stick to portrait format, rather than landscape, I wanted the prints to communicate a sense of freshness and feel true to the spirit of their brand. Playful is always is good. So is being chatty, interesting and fun tone of voice; as shown across their products, packaging, websites,
social channels and activations.
The concept was designed to be playful & creative using vector illustrations.